Marketing Communications Manager Telecom

Job Description

Responsibilities :

- Develop and periodically update marketing strategies of Company’s products and services designed to support company’s commercial strategy
- To utilize the marketing strategies, create and implement marketing plans including leads generation, leads nurturing, customers retention and advocacy marketing campaigns
- To run effective marketing campaigns which deliver companies key messages and products unique selling proposition to the target audience
- Measure marketing and communications activities and make recommendations on further campaigns improvement
- Collaborate with Sales and Business Development teams to produce effective promotional materials
- To manage, in conjunction with department head, an integrated digital marketing plan to support the promotional activities
- Design effective cascading media choices having analyzed the industry (satellite services) media
- Cooperate with agency partners and in-house resources to create promotional materials  
- Buy media from suppliers, negotiating the best value and price.
- Carry out,  clear and insightful post-campaign analysis, review lessons learnt and make sure that they are applied for the following campaigns

Requirements :

- Minimum 3 years of relevant experience (e.g. marketing, advertising)
- Strong analytical and communication skills
- Strong theoretical knowledge and experience on both traditional (TV, print, OOH, indoor, radio) and new media (digital) vehicles
- Experience in media planning, buying and analyzing ROI of media campaigns
- Experience in putting together competition reviews
- Experience in content creation 
- Ability to understand, easily grasp technical content 
- Knowledge on event marketing, industry exhibitions and conferences 
- Must have a high level of  written and verbal communication in English